Macarena migrated to Australia from Chile in 2016. For the past six years, she has been working with a social enterprise founded to support women migrants, refugees, and asylum seekers, establishing its eco-friendly, sustainable product line.

In 2021, Macarena’s life took a very dramatic turn - she was diagnosed with breast cancer. She endured an extremely challenging year of treatment during which she lost her hair. As a breast cancer survivor, Macarena has a deeply personal appreciation of the impact hair loss has on self-esteem, and from this, as well as a deep need for creative expression, her brand - Bonita Shop - was born.